When you initially have an idea to start your own business, it is easy...
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Google Ads: what are they? Google Ads is an online advertising service...
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A lot of people fall victim to writing a business plan which goes on...
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David Ogilvy once said, “people don’t buy drills, they buy holes”....
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For a startup founder, having time off can come with mixed feelings. On...
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A non-disclosure agreement (NDA) is one of the most common tools used...
There isn’t another founder more up close and personal to the problem...
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Let’s face it, we have all been struck with that wonderful ‘next big...
Unpopular opinion; early stage startups spend way too much time...
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So you have a killer idea for a startup. You're going to build it, grow...
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We’ve created the Nova startup model using the insights gained from our...
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(7 Minute Read)
People who are willing to try new products and take risks with little...
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